Germani Alimentos sponsors the 34th Oktoberfest in Santa Cruz do Sul
Germani Alimentos, a company of the Dallas Group, was one of the official sponsors of the 34th Oktoberfest in Santa Cruz do Sul, in Rio Grande do Sul – the 3th biggest Germanic festival in the world. The industry, holder of the brands Germani, Coroa, Levit and Corsetti, took part on the “Festa da Alegria” with a stand full of activities for visitors and on the Thematic Parade, in which the team distributed biscuits and cucas for the community.
In Germani’s stand, located on the lodge 2 on the park, thousands of visitors had the opportunity to win a package of Germani’s or Coroa’s biscuit on a fun target shooting game. On location, it was possible to record all the fun of the party with special photo display, to taste fresh biscuits from the industry and to know all the company’s food portfolio.
In the parades that were held on the “Our land, our people” theme, on October 14th and 21th, the team of Germani Alimentos distributed happiness, cucas and biscuits for more than 75 thousand people present. The parades had place under the green tunnel at Marechal Floriano Street – one of the most touristic places of city - and had 3.000 figurants, 20 typical bands and 10 allegorical cars, that told the story of german colonization in South of Brazil.
In the event, Germani Alimentos distributed thousands of sweet and salty biscuit packages, reaching the palate of thousands of tourists of all South and Southeast of Brazil. The 35° Oktoberfest will honor the german immigration, that will complete 170 years in 2019. The theme “History, Culture and Tradition” will recognize the entrepreneurship of the people who started Santa Cruz do Sul history.